HTC Energy is a strategic partner of ExxonMobil and the exclusive distributor of the Esso fleetcard for the Cyprus market. Their Esso fleetcard was designed to give companies with small or large fleets of vehicles the chance to better manage fuel and vehicle-related expenses, by streamlining their fleet accounting and administrative processes. Opium Works was enlisted to design and develop a website that would reflect the brand's vision and identity and ultimately, raise awareness. We used a carousel of hero images at the top of the home page that include CTAs such as “Apply Now” in order to immediately communicate the value of the fleetcard to visitors from the moment they enter the website.
Worked On
Corporate Website